As an international student doing the Master in Business with a major in Strategic Advertising at QUT, I can say that enrolling in the project unit has been one of the most enriching academic experiences I have had in Australia. One of several reasons I chose QUT was…
Smart cities and temples: the real-world experience in China
A city made to make the world turn faster, the roads lined with cars powered by thunder. Thousands of startups work around the clock, more than in Silicon Valley. Shenzhen is the tech capital of Asia, situated in China along the Hong Kong border. The QUT alumni we…
That Jen feeling
Returning back to our old friend, Hotel Jen, for an industry visit was a great way to finish the Hong Kong leg of our QUT advertising and public relations study tour. Marisa Aranha, Vice President Sales and Marketing for Hotel Jen, provided a detailed insight into the creative…
4 hours later… not so express to Asia
It felt as if I had only just fallen asleep by the time the 5:00am alarm went off, it was still pitch black and felt as if it was 6 degrees and the panic of last-minute packing was definitely setting in.
Island adventures: beaches and hikes in Hong Kong
Along with industry visits and workshops, our two week Hong Kong advertising and public relations study tour had time to explore Hong Kong. And I still find myself amazed by the extraordinary diversity that Hong Kong has to offer. Within minutes you can go from wandering along the…
The art of transformation according to DigitasLBi
For our last industry trip on the 2015 Hong Kong tour we visited QUT graduate Dean Vowles, the latest featured face in QUT’s ‘Graduate Success’ campaign. Dean works at DigitasLBi (DLBi) in Hong Kong, a digital agency with many highbrow clients including Disney and Cathay Pacific. Dean and…
Culture and casinos in Macau
The final Saturday of our study tour to Hong Kong, we set out as a group for a day trip to Macau. Like Hong Kong, Macau is a special administrative region of China, and until 1999 it was under Portuguese rule. The region is renowned for two things:…
QUT goes global: Catching up with the Hong Kong alumni chapter
Picture this: frantic waiters race a variety drink orders across the room while a group of assorted QUT alumni introduce themselves, and one of my study tour colleagues Angus (“Aussie Angus”) bellows a G’day greeting to them at the top of his voice. If you’ve ever wondered what…
Dude, where’s my wallet?
There is nothing quite like reaching into your bag for your wallet in the middle of Hong Kong’s Times Square and coming away with nothing. Trust me, I know, because it happened to me on the second night of QUT Business School’s advertising and public relations study tour. …
Hong Kong high life
At 6’ 2” l knew I was going to be big in China, but height is translating into celebrity status. That’s what I’m running with anyway. And I’d like to think my vertically gifted peer, Dom will run with it too, because ‘freak show’ is so passé. In…