A Summer Spent in the City of Smiles

Madison Brittain, Bachelor of Creative Industries

Short-term program: “Experience Summer at Aarhus University”

Denmark (July 2018)

During July 2018, I participated in a summer semester at Aarhus University in Denmark. Where I studied Social Marketing as an intensive 2-week course. Aarhus is the largest and second oldest university in Denmark, the city is known for its young demographic and happy people. Aarhus, also known as Smilets (City of Smiles), was voted as the European Capital of Culture for 2017 where it’s legacy still lives on.

Aarhus University is a very dispersed university, with many of the classrooms and faculties spread across the city. Many of the buildings are architecturally different from what we see at QUT, the university’s design has followed the same principle since the 1930’s of characteristic yellow-brick buildings. The university is internationally renowned for this design and has received cultural excellence awards for it. The university also boasts the tallest library in all of Denmark!

University buildings displaying the yellow-brick characteristics.

The University boasts the tallest library in Denmark.

My accommodation was on campus and only a five-minute walk from classes. The accommodation was dorm-room style with a bed, night stand, wardrobe, desk, chair, sink and mirror all provided. The kitchen and bathroom were shared with 9 other full-time study students, but they had plenty of facilities so waiting was never an issue.

I was enrolled in a course called Social Marketing where I attended class for 3 hours a day for 2 weeks straight; with 2 assignments and 1 exam as my assessment. The subject was broad but gave an insight into all the workings of social marketing. The class was made up of both local and international students which helped to give a world perspective on ways in which social marketing is used in different countries. The classes are very informal, with students and teachers being of equal ground.

An art installation of a cat pouring water into a bowl on the grounds of the university.

The university offered an amazing social program including activities like canoeing, visit’s to the Old Town, ARoS museum (which is a must), and many more activities. While I was there, the World Cup was being played out in Russia and the local community set up a massive screen by the water front for the locals to come down and watch the games. It was a great atmosphere and a great way to end the day (even If the sun didn’t set until 11pm some days).

Part of the rainbow 360 art feature at the ARoS museum.

A glimpse of the houses along the banks of the river from the canoeing trip.

The cost of living in Denmark is very similar to Australia, with drink and food prices on a similar budget. Some super-markets charge more than what you would find in Coles or Woolworths, but with the variety of supermarkets they offer, it is easy to find a cheaper price. Public transport in Aarhus is quite expensive to, as the Danes are very much a bike culture. Bikes are easy to rent out around Aarhus and a great form of exercise. Taxis are ridiculously expensive in Denmark and cost you approximately $20 to go 750m.

Danes are the nicest people around and are always willing to help you; they aren’t loud or rowdy, they do not litter or act out in public. Aarhus is an incredibly beautiful, small city with friendly locals who can all speak English amazingly. I’m grateful for my time their and would highly recommend it to anyone!

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