The time at Hong Kong went by very fast and the next and final stop of our Dragon 100 trip was China. We visited two completely different cities in China: Qian hai and Xi’an. Qian hai is a very modern city close to Hong Kong and the main industry of this…

Being lucky enough to say I have already visited Hong Kong twice before, I like to think I know exactly what to expect no matter what I may face in the bustling city. Whether it is the never-ending wave of people and cars, yelling and beeping at each…

To be honest, my personal opinion of the big advertising agencies hasn’t been very good in the past. I’ve always had this impression that they bring in employees with a ‘churn and burn’ mentality and that there’s no real loyalty or empathy for staff. I guess this is…

Returning back to our old friend, Hotel Jen, for an industry visit was a great way to finish the Hong Kong leg of our QUT advertising and public relations study tour. Marisa Aranha, Vice President Sales and Marketing for Hotel Jen, provided a detailed insight into the creative…

I thought I knew a bit about media agencies, having interned for several weeks at Starcom Brisbane. I had even done a mini-internship with Mediacom in Sydney. But visiting GroupM Hong Kong was an entirely different ADventure.

The pinnacle event of each year’s University Scholars Leadership Symposium is the “Learning Journey” – a variety of hands-on, real-world experiences designed to broaden each delegates perspectives on global humanitarian affairs. “The only source of knowledge is experience.” – Albert Einstein

I was fortunate enough to represent Australia, QUT and myself during an amazing whirlwind week in Hong Kong for Humanitarian Affair’s 6th University Scholars Leadership Symposium, which was co-organised with Hong Kong Polytechnic University (PolyU). Whilst not my first time in Hong Kong, the opportunities afforded to me during the…

When the QUT Business School offered me the chance to visit one of the world’s most famous cities and hang out with student leaders from all over the world, I thought to myself: “God I have a hard life.” “We make a living by what we get,…

Along with industry visits and workshops, our two week Hong Kong advertising and public relations study tour had time to explore Hong Kong. And I still find myself amazed by the extraordinary diversity that Hong Kong has to offer. Within minutes you can go from wandering along the…

For our last industry trip on the 2015 Hong Kong tour we visited QUT graduate Dean Vowles, the latest featured face in QUT’s ‘Graduate Success’ campaign. Dean works at DigitasLBi (DLBi) in Hong Kong, a digital agency with many highbrow clients including Disney and Cathay Pacific. Dean and…