About Tess

I'm an advertising major in my fourth year of my double degree in Business and Psychology.

The art of transformation according to DigitasLBi

For our last industry trip on the 2015 Hong Kong tour we visited QUT graduate Dean Vowles, the latest featured face in QUT’s ‘Graduate Success’ campaign. Dean works at DigitasLBi (DLBi) in Hong Kong, a digital agency with many highbrow clients including Disney and Cathay Pacific. Dean and the team at DLBi were kind enough to educate us on the function of a digital agency and their unique roles. Here are a few of our highlights:


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Dude, where’s my wallet?

There is nothing quite like reaching into your bag for your wallet in the middle of Hong Kong’s Times Square and coming away with nothing. Trust me, I know, because it happened to me on the second night of QUT Business School’s advertising and public relations study tour.  We had just departed the Bauhinia Harbour Cruise boat where we’d been treated to a buffet dinner and a stunning view of Hong Kong’s “Symphony of Lights” laser show. Somewhere in between playing the odds game over some fishy—literally—buffet dinner options and dancing the Macarena, my wallet had fallen out of my bag. The boat was hours behind us, and it was 10pm. Business hours were well and truly closed, and I had no idea who to call.

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From QUT to HKBU (with a side of KFC)

Five days into our Hong Kong tour and after a fast-paced weekend of sightseeing and shenanigans, we said goodbye to our dear friend Jen to hit the road for the Hong Kong Baptist University (HKBU), an exchange partner of QUT and our new home for the remainder of the trip.

Located in the affluent suburb of Kowloon Tong, HKBU has offered a new Hong Kong experience: a week in the life of a Hong Kong student. While students in Brisbane typically live off campus (and if they’re like me, leech off their parents at home), HKBU has on-campus dormitory style accommodation comprising mostly of adjoined bedrooms with a shared bathroom.


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